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Don't Be Lazy To Promote Content

published by rachelPikto

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DON'T GET LAZY AT PROMOTING YOUR CONTENT
It is not enough that we do our best; sometimes we must do what is required.
Winston Churchill
DON'T
creating the best content
just stop at
what is required,
DO
promote your content
Content promotion is as important as content creation.
Be relentless and make content promotion your daily activity!
When it comes to that you should not get lazy.
Linked
SEE HOW
has done it.  
2009  
2010
2011
2012
2013
2014
300
200
100
0
member count in million
EVOLUTIONARY SUCCESS
Their persistence in bringing content value to their users is what made their members grow to
300 million
today.
LINKEDIN TODAY
Published
Bring unique content to users
Aquired
SLIDESHARE
Purchased
PULSE
Introduced
COMPANY PAGES
Deliver personalised news to users on mobile
Help businesses raise brand awareness
Provide users professional content sharing platform
Kicked-off
INFLUENCER PROGRAM
Furnish users with original articles by select business leaders
DON'T WORRY!
You don't have to acquire a publishing platform to promote your content.
2013
2012
2011
CHECK OUT THESE PROMOTION METHODS
Plan your promotion activities. Focus on trends and target viewers.
9) Pin it
7) Share it
6) Run campaigns
4) Tweet link
3) Get a blog
5) Write newsletter
on Pinterest
and connect with them
8) Identify influencers
on social networks with link to your content
full content or blurb to your content
to introduce your content
for SEO or social media to enable easy search
to your content to create buzz
that revolves around your content  and potential readers
1) Email
to people that  can help you with your content publicity
http://www.quicksprout.com/the advanced-guide-to-content-marketing chapter-9/
View these next
Viral Sharing Tactics:
You may also be interested in:
http://piktochart.com/viral-sharing tactics-infographic/
WAYS & CHANNELS
2) Write press releases
SHUAN THING
SOURCES: http://ourstory.linkedin.com/ http://blog.kissmetrics.com/linkedin-invites-300-million/ http://www.statista.com/statistics/274050/quarterly-numbers-of-linkedin-members/
Don't get lazy at promoting your content.