published by Jennifer Bhill
Want to create a visual like this?
Get Started© 2025 Piktochart.com, Piktochart LLC. All Rights Reserved.
Military Spouse Group* Survey Findings
Fielded May 7 - June 6, 2021**
Prepared by
Don't feel valued by their community
Spouse Group Participation
21%
Free signups
(+15%)
13,000
Friends
43%
Prefer to get info friends who have been there pre-PCS
39%
Prefer to get info from local social media groups after arriving
61%
Likely to ask a friend they have met in person for help.
11%
Social Media
Online
Feelings of Impact
Types of
Spouse Groups
Lifelong friends
Friends I can rely on
Social
Acquaintances
I have not made friends
Spouse Group Friendships
FRG
Key Spouse
SFRG
Officer Club
Enlisted Club
Religious
I don't participate
"Being in the military is a family affair, despite what some members of the military believe. Being in a spouse group allows my children and me to be around people who truly understand the lifestyle."
- Survey Participant
Felt Pressured to participate
38%
Felt Pressured by Military Leaders
20%
Felt Pressured by Tradition - "It's expected of me."
42%
How do you get information?
46% are CURRENTLY active participants.
Jennifer Barnhill
Questions?
JenniferMBarnhill@gmail.com
Who do you ask for help?
In Person
Likely to ask a friend they have only met online for help.
SATISFACTION & MOTIVATION
How satisfied are you with the military lifestyle?
Free signups
(+15%)
13,000
Felt Pressured to participate
38%
Felt Pressured by Tradition - "It's expected of me."
42%
66% REPORT FEELING SATISFIED
Deployment Support
Prepared by
Jennifer Barnhill
JenniferMBarnhill@gmail.com
Questions?
Resources
What is your PREFERRED way to learn about a new duty station?
PRIOR TO MOVING
Prepared by
Jennifer Barnhill
JenniferMBarnhill@gmail.com
Questions?
AFTER ARRIVING
54%
NO LONGER PARTICIPATE
IN A SPOUSE GROUP
19%
HAVE NEVER PARTICIPATED IN A SPOUSE GROUP
Age
Recommendations
Prepared by
Outreach
Jennifer Barnhill
Questions?
JenniferMBarnhill@gmail.com
Outreach
Relevance
Information
Jennifer Barnhill
Junior military spouses need to be surveyed via nontraditional methods to discover if these findings follow similar patterns.
Military spouse contributions (volunteering, family support, career sacrifices, etc.) need to be seen to be valued by military leadership.
Word of mouth marketing via Military Spouse Groups should be leveraged by DoD programming. Group members should be recognized by military leadership for their contributions.
Outreach
Relevance
Information
*"Military Spouse Group" is a generic term used to encompass all of the following branch-specific Family Readiness Support Systems: Soldier and Family Readiness Groups (SFRGs), Family Readiness Groups (FRGs), Key Spouse, Officer Spouse Club, Enlisted Spouse Club, Wives' Club, etc.
**Primary survey distribution method was through an article published on the topic and shared by Military Spouse Magazine's social media channels.
DEMOGRAPHICS
Prepared by
Living in the Continental US
(CONUS)
Age
83%
10%
Jennifer Barnhill
Questions?
JenniferMBarnhill@gmail.com
Have Children
84%
Have served in the Armed Forces